Tuesday, February 8, 2011

Mobile-to-Mobile Photo Sharing.

... consumers take, enhance, share and view photos on mobile phones...

A new wave of startups are focused on “mobile first, web second ”photo sharing with social networking hooks. Capitalizing on improvements in mobile phone camera technology with the ability to enhance images with filters and then share them instantly from one’s mobile phone are popularizing these new generation mobile photo sharing services. They also provide the ability to add geo-location or other tags and allow for recipients to add comments or “likes”.

Picplz with over 100K registered users ( and $5 million in a Series A November 2010) allows users to upload photos, apply photo-editing filters, attach locations and then share photos with friends on Facebook, Foursquare or Twitter and is platform agnostic.

Instagram (with over 1 million downloads in little over 2 months) works in a similar way – as an iPhone app for photo sharing, users can add filters and then shares them with sites like Twitter, Flickr, Tumblr, and Facebook.

Path’s approach to photo sharing it to keep it limited to a small, pre-defined group of friends. Path is also experimenting with sharing 10 second videos as well.

These apps typically allow one to follow their  Facebook, Foursquare and Twitter friends.

Monetizing data collections of things, people, locations that its users find interesting will be an interesting challenge.

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