Tuesday, July 29, 2008

Telco 2.0 meets the consumerization of software and its cousin Web. 2.0.

The speculation has been on the wire and in the blogosphere for days but today (07/29) Allegis Capital confirmed today that its portfolio company Ribbit was acquired by BT in an all cash deal, for around $105 Million (not bad for a company that came out of stealth mode less than year ago). BT acquired the company to accelerate its Telco 2.0 strategy and commented that the acquisition would hasten its transformation to a "next-generation, platform-based, software-driven services company."

I used Ribbit to help illustrate the Innovation and Trends presentation I gave in Berlin in March this year. As a pure-play platform with a multi-protocol soft-switch that bridges telephony & next-gen networks and protocols, Ribbit’s open Flash/Flex-based API enables non-telephony developers to quickly build voice-centric applications or integrate voice into Rich Internet applications.

Some of its basics:

Manages mobile voicemail like email on a computer and on a mobile phone.

Turns voicemail into text to make voice messages sharable, searchable, and actionable.

Take and make mobile calls from any browser or web page - such as iGoogle, Facebook, others.

With Ribbit’s consumer service, Amphibian (released in Jan. 2008), users can link their mobile phones with the Ribbit service online where one manage/route mobile calls and voice mail, including voice-to-text and voice-to-mp3 conversions; take or make mobile calls from Web pages using Ribbit widget along with an enhanced caller id feature integrated into a social networking milieu.

In March 2008, Ribbit for Saleforce was in beta and provided “…mobile calls, voice messages and text transcriptions automatically flow into Salesforce where they can play, read, store, search, and act on voice communications. Take and make calls in Salesforce with an online clone of a mobile phone…”

Ribbit reports that it has around 5,000 app developers working with its platform and BT reports it will keep Ribbit as a separate entity.